Who are we? I'm also the Founder at Neat - a domestic cleaning company with operations in multiple cities across the UK.
Google Ads is #1
Over the years, we have tried and tested numerous marketing channels. But for us, what made the biggest impact was Google Ads and Google SEO.
As you may know, the benefits of SEO are longer-term so it can take a while (6-12 months+) to see the benefits of any work you put in today. However, you can get instant results with Google Ads. You set up your ad campaign and you can get the phones running that same day.
We used Google Ads to ramp up our growth in our first location, and it was our go-to marketing tool as we launched in subsequent location.
We still very much use Google Ads today - ramping up our ad spend when we need a short-term burst of job, then lowering the budget as we hit capacity. There's no better way to smoothen out the demand and supply in my experience.
Let's share the love
Unlike most other agencies or freelancers, we have a live case study which we test all our Google Ads strategies. So whatever we learn with Neat, we can share with your account. But good performance is never enough. We don't rest on our laurels, and we're always looking for improvements!